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New Zealand "Beat Cops" Are Drumming Up Some Publicity

When it comes to marketing, the New Zealand Police know their stuff.

These "beat cops" are drumming up recruits and they've got a rhythm you just can't help tap your toes to.

Earlier this year, they were responsible for the "running man challenge" that swamped our news feeds - could #ElevatorCops be another new viral challenge? It seems like they're open to the possibility:

Check out the video below - if this is a what it's like being a "beat cop," sign me up!

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