People have always felt squeamish about the standards for beauty that are presented in things like fashion magazines and ads, and the 21st Century has only added to that thanks to the rise of digital photography and photo editing.
Over the past few years, the appearance of Photoshopped images of models has become increasingly common in the fashion industry, to the point where it's almost expected. However, that's not to say that the public is exactly happy about it; there have been several prolific cases of activists, the models themselves, and even celebrities expressing outrage and disgust at the practice.
It's easy to understand what people see as the issue here; the fashion industry has long been under fire for presenting an increasingly self-conscious world with an "unrealistic" standard of beauty. This of course only gets more contentious with the practice of photoshopping models, as these images are now setting a beauty standard that is quite literally impossible for many, including the models, to achieve.
On the other hand, some people have argued that these publications are under no obligation to cater to everybody, and that people should be able to understand that an image in a magazine isn't meant to be representative of real-life expectations.
Well, apparently France feels that photoshopping is an issue, as they've just introduced a law requiring all publications to be more diligent in highlighting when a picture has been edited.