Going to the grocery store is one of those things that you have to do each and every week. If you want to eat, you need food, but sometimes going into the stores is such a hassle. It feels almost like a trap going in there. You go in for milk and eggs, but you come out with a tray of fresh cupcakes, a bunch of chocolates, and a weird prepared meal that looks like it will probably taste good. How do they trick us every time?
There are tactics that the grocery store uses to make sure you spend money, and you've been falling for them this whole time. Whether it's the packaging, the business tactics they use, or even the products they sell, grocery stores are way sneakier than you've ever realized. Here's how they do it.
1. Produce gets sprayed with water to look better
You might think they are doing it to keep the produce fresh, but that isn't actually the case. It's actually done so that it will look as if it is freshly picked. Wet produce actually adds a little bit of weight as well, so make sure you shake it off before heading to the cash.
2. Display cakes aren't all that fresh
While you might think the ones on display are as fresh as it gets, former bakery employees suggest that you always order one in advance. That way you are guaranteed to have a fresh cake made for you on the day, instead of being given a cake that has been sitting out for a couple days.
3. Produce has the prime location for a reason
You know how basically every grocery store puts their produce up front? It's always the first thing you see when you walk in. That's done on purpose because apparently the "bright colors put you in a good mood and inspire you to buy more," grocery industry expert Phil Lempert says.
4. Stores will reuse leftover food
If they have fruits and veggies that are about to go bad, they will often give them over to the prepared foods department so they can use them to make all the dishes you buy. That way they can cook them in before they spoil, but it does mean that there is a potential you aren't getting the freshest ingredients.
5. Brown paper bags are used for bread to make you buy more
If you've ever bought fresh bread, you know that it goes stale very quickly. Even though it tastes amazing, you have limited time to enjoy it. Those brown paper bags just do not keep it fresh, but that's done on purpose to make you come back to buy more. You should instead transfer it into a plastic bag, that way it'll last much longer and save you from overspending.
6. Some sales are actually as good as they seem, but there's a chatch
Those ads that seem too good to be true are actually real. Those discounts may be incredible, but they have an ulterior motive. Stores are able to lose money on certain items, selling them for less than the cost, because when customers come in for those deals they are a lot more likely to spend money on other items that aren't on sale.
7. They don't tell you what time it is on purpose
Have you ever noticed that there are never any windows in the grocery store? Once you're in there, it's almost like you are in another dimension filled with food. Customers lose track of time when they are in there, which means they are more likely going to spend more money because they are aimlessly wandering around.
8. The checkout lane is tiny to stop you from doing what 60% of people do
60% of shoppers will unload their items before they checkout, which gives them ample opportunity to realize they made some impulsive choices they don't actually need. If there is less space to go through your items, you are less likely to change your mind before you pay.