Sears is one of those stores that has been around for ever. It's hard to even imagine life without one in the neighborhood. The most important and iconic thing about Sears is obviously the Wish Book.
Every Christmas season we would tear through the pages, looking for the best toys and the coolest clothes. Honestly, without it, is it really Christmas? We were all forced to consider a Wish Book-free Christmas back in 2011 when the company decided to stop producing the enormous catalog.
We all miss looking through the catalog, but finally Sears has given us some good news. The Wish Book is back, but it's going to look a little bit different...
Sears has reinvented the Wish Book for 2017, so we can all start making our Christmas lists now! The new Wish Book has been released in an online version and can also be accessed through the Sears app.
It's not quite the same as the old books, but at least you can get some ideas for your shopping list!
Chief marketing officer for Sears, Kelly cook, said, "Our members told us they missed the Wish Book, so we had to bring it back, but in a special way that lets you share more joy wherever you are. There's gifting inspiration on every page to help you live life now – during the holiday season and throughout the year."
Shopping through the online catalog lets you easily and quickly order the items as soon as you see them so your shopping will be done in no time!